Layer is a creative AI platform for game studios and creative teams. Instead of wrestling with tools and settings, you describe what you want in plain language and Layer's assistant generates it: Images, video, 3D, audio, and even playable ads. Layer also helps you refine and organize everything in one workspace allowing you to collaborate on your ideas with your friends or coworkers.
Think of Layer less like a single "generate" button and more like a creative collaborator: You have a conversation, Layer does the work, and your results arrive on a visual board you can collaborate on.
What you can create
When you're using Layer, you can produce assets like:
Images: Concept art, icons, key art, UI, logos, marketing creative
Video: Animated gameplay clips, virtual influencers, character animations, and ads
3D: Props, meshes, and textures from an image or a prompt
Audio: Music, voiceovers, and sound
Playables: Interactive, playable HTML5 ads
And much more. The Layer agent is built for all of your game production and UA needs!
Chat & the Agent
The heart of Layer is the chat. You tell the Layer Agent what you want ("a glowing potion icon," "make three variations of this character," "turn this image into a video") and it works out the how: It picks a suitable model, sets the parameters, shows you the cost, and generates. You stay in the conversation to steer and refine, and the Agent keeps the context of your session.
You don't need to know which model to pick or how to write a perfect prompt; describe the outcome and the Agent handles the rest. You can always get more specific when you want finer control. Layer's agent will automatically create a prompt based on your feedback, your project, and the best practices around prompt creation to get you the best creation possible.
The Board: Your Canvas
Every chat session has a Board: A visual canvas beside the conversation where your results appear. You can arrange, group, and compare generations, zoom around, and build up your work visually. The board is specific to each session you have with an agent, so if you want to share assets between sessions make sure to copy them or important them from one session to the next.
You can drag files from your computer into the board, or import existing ones from other Laye projects. You can even add reference sets, playable ads, and trained models to your board and use them in your chats.
Reference Sets
A Reference Set is a named group of assets that guides Layer toward a specific look, character, or style. Point the Agent at a reference set and your generations will use that reference set in its creations; The same character, palette, or art direction can be used this way across many assets. Reference Sets are also where you can train custom models by taking the images uploaded into them and asking the Layer Agent to make a custom model from them.
Find and organize your work
Everything you make on Layer is saved automatically, so nothing gets lost. To view you (or your workspace's) creation, uploaded files, workflows, and even audit their activity, you can visit these locations:
Library: Every asset uploaded, modified, and generated across your workspace is located here, searchable and filterable by type, project, label, or creator. Add labels to assets to easily filter and search for specific types of assets, or filter on the project the asset was used with.
Projects: Projects group related chats and assets together, allowing you to see everything done within your project.
Workspace Settings: See what actions people have taken within the workspace, your usage breakdown, and what projects Workspace members have been working on.
Ready to create?
You've got the lay of the land, but the fastest way to understand Layer is to make something!
What's next
Make your first thing → [Generate your first asset]
Write better prompts → [Prompting tips]
Stay consistent → [Using reference sets]
Pick the right engine → [Choosing a model]
Automate multi-step work → [Workflows]
Understand Creative Units → How Creative Units Work





